Target Advertising Using Data From Your Phone

Allen Gwinn, senior technology director for ˿Ƶ’s Cox School of Business, talks with KTXA's “Plugging into DFW” about advertisers mining data from you during your commute to target you with commercials.

Allen Gwinn, senior technology director for ˿Ƶ’s Cox School of Business, talks with “Plugging into DFW” about advertisers mining data from you during your commute to target you with commercials.